Across roles and industries, my career has been shaped by a drive to lead and contribute in ways that matter. I bring a balance of strategic insight, creative thinking, and operational discipline. What connects it all is a focus on impact: helping people succeed, organizations grow, and ideas move forward with clarity and purpose.

Leadership is about clarity, consistency, and purpose. I approach it with a mindset that is open, direct, and focused on outcomes. I believe in setting a vision, aligning people to it, and building the systems that support real progress.

I lead with discipline and flexibility. Data helps guide decisions, but listening and intuition are just as important. Teams thrive when there is trust, structure, and space to contribute meaningfully.

Strategy means asking better questions, staying curious, and planning for both what is likely and what is possible. It’s about connecting long-term vision to short-term execution. 

I’ve managed core administrative functions that keep organizations running. This includes hiring and onboarding staff, managing performance, making difficult decisions when necessary, and ensuring teams are supported and accountable. I’ve built and monitored budgets, negotiated contracts with vendors, and formed partnerships that brought lasting value. I take ownership of outcomes and believe in staying present when things go right and especially when they don’t.

• Leading through change with transparency, resilience, and steadiness
  
  

• Aligning people, goals, and resources to move initiatives forward
  
  

• Using data to inform direction, measure results, and adjust as needed
  
  

• Coaching individuals to grow in their roles and think more strategically
  
  

• Maintaining a clear vision while staying adaptable to new ideas and input
  
  

• Adaptability to emerging technologies, particularly to opportunities and limitations of AI. I strive to stay open-minded and continuously develop new skills. Visit my AI Strategy page to see how I apply this technology in practice.
  
  

• Committing to a growth mindset through recent graduate-level education and ongoing international travel, which continually expands my perspective and fuels personal and professional development

I approach every client relationship as a long-term partnership built on trust, clarity, and shared purpose. Whether working with a global team, a nonprofit board, or an early-stage small business, I invest in understanding the unique context and goals that shape their decision-making. My management ethos centers on co-creating solutions, ones that are not only effective but also sustainable and aligned with the client’s values. I believe that the best outcomes come from a collaborative mindset and clear communication.

• Build collaborative relationships grounded in active listening and mutual respect

• Tailor strategic support to each client’s mission, culture, and desired impact

• Translate complex challenges into actionable, client-centered solutions

• Foster accountability, responsiveness, and transparency at every project stage

• Prioritize long-term success over short-term wins through values-driven advising

At its core, effective marketing is about understanding people: what they value, how they engage, and where they connect. With deep experience in brand development, content strategy, and multi-platform communication, I’ve helped organizations build trust, grow audiences, and deliver messages that resonate.

I’ve managed cross-channel communications, including press releases, social content, email marketing, and executive messaging, always with an eye toward impact and engagement. In today’s fast-moving landscape, where attention is short and authenticity matters, good marketing must be both analytical and human. It requires fluency in data, agility in creative thinking, and the ability to adapt in real time. These are skills I’ve honed through years of experience in mission-driven and results-focused environments.

• Brand Strategy & Voice Development
  Crafting cohesive messaging and identity across platforms to build recognition and trust.
  
  

• Social Media & Digital Campaigns
  Planning and executing platform-specific content that sparks engagement and drives interaction.
  
  

• Press & Public Relations
  Writing press releases, coordinating media outreach, and supporting reputation management efforts.
  
  

• Content Writing & Editorial Oversight
  Creating compelling copy, from taglines to long-form pieces, with clarity and tone that align with audience goals.
  
  

• Audience Engagement With Performance Tracking
  Using tools and analytics to monitor reach, optimize strategy, and inform future efforts.
  
  

• Internal Communications & Stakeholder Updates
  Supporting leadership with message clarity, alignment, and timely updates for both internal and external audiences.

With over two decades of hands-on experience in content creation, I bring a holistic understanding of the creative process, from concept to delivery. I’ve led the production of thousands of media projects across formats and industries, serving in full-cycle roles as a producer, videographer, editor, and creative strategist.

Whether I’m shaping a visual identity, directing a video shoot, or refining a message through motion and sound, my goal is always the same: to communicate with clarity, purpose, and resonance. My fluency with the Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, After Effects) supports a flexible, end-to-end workflow that brings stories to life across platforms.

Creativity isn’t ornamental—it’s fundamental to solving problems, connecting with audiences, and delivering results. It sharpens thinking, strengthens leadership, and deepens listening. This mindset fuels adaptability, encourages thoughtful collaboration, and brings a resourceful, solution-oriented approach to every professional challenge.

• Full-Stack Production Experience
  Producer, director, videographer, editor, and post-production lead across digital, social, and broadcast content.
  
  

• Adobe Creative Suite Expertise
  Skilled in Premiere Pro, Photoshop, Lightroom, and After Effects, with an eye for clean, compelling visual storytelling.
  
  

• Photography & Set Design
  Experience creating mood and visual impact through lighting, composition, and space—from portraits to staged interviews.
  
  

• Motion Graphics & Brand Identity
  Designing animated content that aligns brand tone with modern visual trends for clarity and impact.
  
  

• Creative Thinking = Business Value
  Creativity enhances my ability to see around corners, communicate effectively, and simplify complexity, making me a better strategist, manager, and teammate.

I’ve had the privilege of supervising and mentoring over 25 high school and college-level interns across a range of roles in communications and media. My approach emphasizes professional development through real-world experience, thoughtful feedback, and opportunities to contribute meaningfully to organizational goals.

Interns under my guidance have:

• Gained hands-on experience in live projects

• Received individualized coaching and performance feedback

• Produced deliverables that directly supported campaigns, operations, and broadcast work

• Developed clarity around their career paths and skill strengths

I was fortunate to have a few exceptional mentors early in my life; people who gave me the chance to try, fail, learn, and grow. Their willingness to share real opportunities shaped my understanding of what was possible. I’ve carried that spirit forward by offering emerging professionals meaningful experiences whenever I can. Whether it’s exposing new team members to high-level projects or helping them navigate the challenges behind the scenes, I believe that true learning comes from seeing the full picture, both the rewarding and the difficult. It’s through that exposure that people begin to understand not just the roles they want, but the path to get there. Many of my former interns have gone on to pursue graduate study, competitive fellowships, and roles with various organizations.